In the mobile app ecosystem, every step from user click to installation and successful launch carries the risk of losing potential customers. Studies show that when installation takes longer than 3 seconds, abandonment rates increase by 18%. Even after installation, 23% of users never open the app due to interruptions or delays. These drop-offs drive up customer acquisition costs and shrink revenue—a critical challenge developers must address.
To help global developers minimize these revenue leaks, ROIBest introduces Launch Success Booster to optimize the launch process of progressive web apps (PWAs)—an innovative feature to improve app activation rates.
How the PWA Launch Process Is Optimized
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Instant Access with HTML5/PWA Fallback Page If users attempt to exit during installation, the system intelligently redirects them to an HTML5 or PWA splash screen, ensuring seamless access without drop-offs.
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Proven Performance Boost User tests confirm that ROIBest’s new PWA feature increases app launch rates by 10%, turning abandoned installs into active engagements.
Success Story: A Southeast Asian Short-Form Video App
Before using ROIBest, this app struggled with 50% user drop-off during installation—primarily due to slow loading times after clicking “Watch for Free.” The result? $130K in lost monthly revenue.
After the launch success booster goes live in our PWA solution, their launch conversion rate jumped from 58% to 69%, delivering:
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15% monthly revenue growth—enough to cover operational costs.
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7.2% higher Day-1 retention, with projected annual savings exceeding $1M.
For small and midsize businesses, this demonstrates how technical optimizations can directly impact profitability.
Navigating Competitive Mobile Markets
App launch performance isn’t just a metric—it’s a revenue driver. For global developers navigating competitive mobile markets, ROIBest’s solution bridges the gap between installation and engagement, ensuring fewer users slip away.
About ROIBest
ROIBest, as the pioneer in PWA solutions, boasts the largest market share and user base.
Our clients include leading companies in gaming, short drama, social network, and tools & utilities industries, such as ShortMax and EWORLD.
Our solutions built of PWA technology address issues for Android app developers such as app review processes, being removed from the Play Store, and Google Pay commissions. The unique ROI-enhancing features developed by ROIBest can boost conversions by over 10% and reduce the risk of ad bans, driving more traffic to the business.
